DIAMOND IN THE ROUGH: Matt B – “Deep”
In this new entry in our ‘Diamonds In The Rough’ category, we want to introduce you to upcoming artist Matt B and his brand new single titled “Deep”.
Chicago R&B artist Matt B shares his new single “Deep” today. Blending R&B, hip hop, and pop, Matt B builds a captivating charm of talent. Warm, lush vocals dance over an infectious beat, building into a powerful single.
The track came to life while Matt was in the studio, working on his upcoming album with producer and Grammy award winning engineer Sam Thomas and 9x Grammy award winning producer Bryan-Michael Cox. “Sam had some records he wanted to play me that he and Tricky Stewart had been working on,” shared Matt. “One of the first demos he played was ‘Deep’. I instantly connected with it and wanted to cut it right away. When we started vocal tracking with Tricky, I made some tweaks to the record; especially in the bridge. I knew right there that we had a banger that all my fans would love.” The lyrics reflect on the frustration of an unbalanced relationship, and the need to move on when love isn’t returned. Thematically dark, it also provides an empowering stand, of taking the reins to move on.